National puppy day

How Much Is That Puppy In The Window? Find Out On #NationalPuppyDay

by Northern Life

Have you ever wondered how much a new pup will cost you? Well now you can find out, all thanks to a new online guide.

PupPal, created by leading UK pet food brand Webbox, is your comprehensive guide to finding out just how affordable owning an adorable puppy can be.

New research has found that on average it only costs around £1,000 to raise a puppy during the first twelve months. This includes estimated costs of food, equipment and toys, medical bills and professional services – everything your new furry friend could possibly need!

What’s more, the data also compares the costs of raising a puppy with a baby during the first year with surprising results – a puppy is over eight times cheaper than raising a child.

On average, a baby costs £9,364, a shocking figure for nappies and formula! A puppy, meanwhile, costs considerably less at £1,118 across the first year.

During a puppy’s first year of ownership, owners should roughly expect to pay:

  • Food – £429
  • Equipment and toys – £301
  • Medical Bills – £338
  • Training school – £50

Total: £1,118

Of course, Webbox understands that dogs are for life, so PupPal has also explored the average costs of owning a dog across their lifetime. Owners will spend an estimated £8,500 during a dog’s average life expectancy of 13 years, which is still cheaper than a child’s first year!

Jennifer Dean, NPD Technologist, from Webbox said: “Owning a puppy is one of the most rewarding experiences anyone can have, as they bring happiness and love into your life.

We understand many potential owners might not know much a puppy actually costs, which is exactly why we created PupPal to help prospective pup parents figure out the first year and lifetime costs of a puppy – after all, a dog is for life!”

To visit PupPal, please visit